Written by: Sarah Martisek It is no secret that Goodyear announced their intentions to become the first major tire maker to open a direct e-commerce line to consumers. Expected to launch sometime in the second quarter this program will be driven through its Goodyear.com website and be supported by both Read more »
Tag Archives: Forward Thinking
Spooky Sounds and Other Vehicle Goblins
Written By: Sarah Martisek Doors that creak, brakes that shriek, a motor that moans and groans and a haunted radio that only sometimes works are sounds made for an automotive horror movie. If these goblins are ignored they are likely to become louder and potentially dangerous for you and your Read more »
SEO Math 101: Simplifying Why Local SEO is Relevant
SEO Math 101: Simplifying Why Local SEO is Relevant Written by: Sarah Martisek Here at Upright we are passionate about helping provide Local SEO to our small business clients, many of which have become friends throughout their duration with our company! Still, many of our friends just don’t understand why, Read more »
Local Search: Are We There Yet?
Local Search: Are We There Yet? Written By: Sarah Martisek The question “How long does it take to rank in local search?” is a frequent question we field and the answer is about as complicated as your teenage daughter! Our data was found through a Bright Local study released August Read more »
Vehicle Repairs to Pay Attention to
Written by: Sarah Martisek My oil change light popped up as I was driving this weekend and I thought to myself, “Already?” So I called my friend in the automotive repair industry to try and ease my woes by complaining about how much maintenance a car requires. Karen made an Read more »
APP-solute Overload! How to Spring Clean and Tame Your Tech!
Written by: Sarah Martisek “There’s an App for that.” I am sure you recognize the brand or at least the phrase that Apple set as a large advertising campaign in 2009. But it is the truth, today it seems like there is an app, widget, calendar for everything not to Read more »
Highlights of the 2014 Chicago Auto Show
Written by: Sarah Martisek Highlights of the 2014 Chicago Auto Show Growing up in Chicago, going to the Chicago Auto Show (CAS) at McCormick Place was an event akin to something you would see in the movie, “A Christmas Story.” Mom bundled us up, piled us in the car and Read more »
New Year, New Gear with Upright Tire
Written by: Sarah Martisek Part of my New Year’s Eve this year consisted of a heated debate on how to pronounce our new, upcoming year. Is it “two thousand and fourteen?” “Twenty- fourteen?” Or we could go a whole other route and old school it with 2K14, my personal favorite. Read more »
SEMA 2013 – It’s a wrap!
Written by: Sarah Martisek SEMA 2013 – It’s a wrap! While we all wish we were in Las Vegas last week for the greatest automotive toy show in the U.S.- not all of us could tear away from the office to enjoy everything Vegas has to- erhm- offer. Never Read more »
Social Media Week Chicago 2013
Written by: Sarah Martisek I had the privilege of attending Social Media Week Chicago 2013 two weeks ago and was overwhelmed by the forward thinking, informed leaders in the social media and digital marketing community with whom I made connections. #SMW is a mostly free conference held over 5 Read more »