In today’s society, many industries have become oversaturated, providing consumers with the option to choose where they want to spend their money. More options inevitably create more competition. Not to fear, there are several tips you can integrate into your business plan with relative ease. Strong Online Presence According to Read more »
Local Search
Google Testing ‘Call History’ Feature
Google My Business is testing a new feature called ‘Call History’. This new service is designed to help businesses see and respond to missed calls coming from Google Search & Maps. It’s available to a select group of folks and looks like you have to opt-in if it’s something that Read more »
Four Video Ideas to Include on Your Website
Watching online videos for product, service, and general business information has vastly increased in popularity in the last decade. According to a survey conducted by Wyzowl at the end of last year, 84% of its 656 respondents “say that they’ve been convinced to buy a product or service by watching a Read more »
2020 Predictions for Online Reputation Management
….According to our friends at Search Engine Land & some of our personal predictions sprinkled in there too! I love a good prediction! I don’t know about you but when the weathermen(women) get it ‘right’ and it actually snows enough to get school canceled, I get really excited for them Read more »
Watch Out For User Generated Content on GMB
Although intuitive, Google My Business’ User Generated Content (UGC) can also be a thorn in a business’ side. UGC, which includes reviews, Q&As, and photos, can be created by any Google user. Yep, you read that right – any. That being said, your business is not above being the brunt Read more »
Why Your Online Reputation Is Important
Your auto shop’s reputation can be the defining factor that makes a new customer choose you over your competitors. Customers are less likely to get their vehicle serviced at a shop that has an excessive amount of low reviews with zero attempt at mitigation. There is no trust in this Read more »
How You Can Take Control of Your GMB Profile With Photos
This past year has been a great year for local businesses that utilize Google My Business (GMB). Google has released a slew of updates to optimize your GMB listings. A notable update is the update to GMB Photos which gives a business more control over the photos uploaded to their Read more »
Just How Important Is Good Customer Service to Your Business?
Having a bad customer service experience always leaves a bad taste in one’s mouth. With the presence of competitive markets in the United States, it is largely unnecessary for customers to continually go to a place where they’ve had poor service. They will just go to that business’ competitor. Keeping Read more »
How to Make Your Google My Business Review Relevant
If you haven’t noticed already, reviews on Google My Business (or GMB) are sorted, by default, by most relevant reviews. The term “most relevant” is ambiguous if taken at face value. That being said, what even makes one review more relevant than another? There are quite a few factors that Read more »
Top Local SEO Trends
…According to our friends over at BrightLocal.com In order for Upright Tire and our clients to be most successful, we often find that staying in the know and ahead of the curve suits our customers best in the long run. Oftentimes the most effective practices for improving SEO & our Read more »