I don’t know about you, but I can say I’m thoroughly drained from hearing about COVID-19 stuff – here I am writing it in the first sentence of this blog. Ugh, sorry! Between the news (which is almost comical at this point) & the ‘Debby downer’ chatter that ensues with Read more »
What a Customer-Focused Culture Looks Like
In today’s marketplace, there is nothing quite like getting quality and genuine care from someone that you are doing business with. As a consumer, this type of culture is rare and hard to find, but when you do find it, there is a higher chance that you return back to Read more »
Top Ways to Show Customers You Love Them!
Love is in the air! It’s Valentine’s Day after all. And what better way to celebrate love than by listing out the top ways to show it to your customers! Am I right?! Well, you may be thinking about that special dinner you’ll be enjoying tonight, but this is the Read more »
2020 Predictions for Online Reputation Management
….According to our friends at Search Engine Land & some of our personal predictions sprinkled in there too! I love a good prediction! I don’t know about you but when the weathermen(women) get it ‘right’ and it actually snows enough to get school canceled, I get really excited for them Read more »
Signs of a Quality Auto Shop/Tire Dealer
The internet has opened a whole line of communication between customer to business as well as customer to customer. If this line of communication is managed well, this can be an extremely beneficial tool for local businesses such as yourself. You will be able to quickly address complaints that customers Read more »
Watch Out For User Generated Content on GMB
Although intuitive, Google My Business’ User Generated Content (UGC) can also be a thorn in a business’ side. UGC, which includes reviews, Q&As, and photos, can be created by any Google user. Yep, you read that right – any. That being said, your business is not above being the brunt Read more »
Major Tire Industry Issues Persistent Today
As with any business, for-profit or non-profit, issues will arise and it is the responsibility of the business or industry to address them. However, it is important to remember that some of these issues may be out of the business/industry’s control. Dan Marincucci is a reporter for tirebusiness.com and has Read more »
Why Your Online Reputation Is Important
Your auto shop’s reputation can be the defining factor that makes a new customer choose you over your competitors. Customers are less likely to get their vehicle serviced at a shop that has an excessive amount of low reviews with zero attempt at mitigation. There is no trust in this Read more »
5 Things BrightLocal Discovered Analyzing 45,000 GMB Listings
Our partners over at BrightLocal are becoming pretty well known for their seemingly thorough & insightful studies regarding local search. Just recently, they launched The Google My Business (GMB) Insights Study, exploring over 45,000 listings, across 36 industries for over a year and a half period. In total, it came Read more »
How You Can Take Control of Your GMB Profile With Photos
This past year has been a great year for local businesses that utilize Google My Business (GMB). Google has released a slew of updates to optimize your GMB listings. A notable update is the update to GMB Photos which gives a business more control over the photos uploaded to their Read more »